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INTANGIBLE ASSETS, NET (Details 2) (USD $)
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Mar. 31, 2014
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|---|---|
| Finite-Lived Intangible Assets [Line Items] | |
| 2014 | $ 313,197 |
| 2015 | 313,197 |
| 2016 | 313,197 |
| 2017 | 313,197 |
| 2018 | 313,197 |
| Thereafter | 1,707,364 |
| Totals | 3,273,349 |
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Franchise Rights [Member]
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| Finite-Lived Intangible Assets [Line Items] | |
| 2014 | 33,770 |
| 2015 | 33,770 |
| 2016 | 33,770 |
| 2017 | 33,770 |
| 2018 | 33,770 |
| Thereafter | 380,030 |
| Totals | 548,880 |
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Trademarks and Trade Names [Member]
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| Finite-Lived Intangible Assets [Line Items] | |
| 2014 | 279,427 |
| 2015 | 279,427 |
| 2016 | 279,427 |
| 2017 | 279,427 |
| 2018 | 279,427 |
| Thereafter | 1,327,334 |
| Totals | $ 2,724,469 |
| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized after the fifth fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. No definition available.
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the next fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the fifth fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the fourth fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the third fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of amortization expense expected to be recognized during the second fiscal year following the latest fiscal year for assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Details
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| X | ||||||||||
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- Definition
Amount after amortization of assets, excluding financial assets and goodwill, lacking physical substance with a finite life. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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